KickAss Products is one of Australia's leading designers, engineers and manufacturers of premium off-grid power, solar and camping equipment. With a growing network of Experience Stores across Australia, a wholly owned manufacturing and R&D facility in China, and more than 280 team members worldwide, the company supports adventurers across Australia, New Zealand and an expanding number of international markets. From lithium batteries and portable power stations through to solar, refrigeration, lighting, water systems, camping kitchens and hundreds of accessories, KickAss has built a complete ecosystem of products designed to help people travel further and stay off-grid for longer.
Innovation and customer feedback sit at the heart of everything we do. Working closely with our engineering and manufacturing teams, we oversee every stage of product development - from research and design through to testing, manufacturing and quality control. Unlike a traditional retailer, our KickAss Experience Stores allow customers to design a complete off-grid setup in one place, backed by specialist advice before purchase and ongoing technical support long afterwards. It's this commitment to innovation, service and real-world problem solving that has made KickAss one of Australia's most trusted off-grid brands.
At KickAss, we take full control of our product journey - from concept to creation - by designing, engineering, and manufacturing our own batteries and 12V accessories in our wholly owned facilities located in Australia, China, and the USA. This end-to-end approach allows us to maintain strict quality standards, drive innovation, and rapidly respond to customer needs. By owning our production facilities, we ensure every product that carries the KickAss name is built tough, tested rigorously, and ready for off-grid adventure. It’s all part of our commitment to delivering Outback Proof Gear™ - trusted by adventurers who demand reliability, wherever the tracks may lead.
KickAss is a truly omnichannel business, seamlessly integrating our online store, physical retail locations, and national warehouse network to deliver an exceptional customer experience across every touchpoint. With strategically located warehouses and retail stores, we’re able to efficiently service our growing community of adventurers - whether you are shopping online from remote locations or walking into one of our stores for expert advice and hands-on support. This connected approach ensures faster delivery, better service, and a consistent KickAss experience no matter how or where you choose to shop. Click here for retail store locations.
We are a big supporter of various sporting teams, charities, and community events including On The Brink Motorsports, Stuey Jefferies Motorsports, The North Queensland Cowboys, and the Queensland Rally Championships. If you have a KickAss team that is looking to have a KickAss sponsor, reach out to sponsorships team.
